At Comic Con this year one of the most coveted items were the Oswald the Lucky Rabbit ears being given out to promote Epic Mickey 2.
Just a little backstory on Oswald. Oswald the Lucky Rabbit was a cartoon that was originally created by Walt Disney, but was then stolen by Universal, whom owned the rights up until 2009. In 2009 Disney traded Al Micheals, an ESPN Sports caster to Universal and NBC Sports in exchange for the rights to Oswald the Lucky Rabbit. So long story short Disney got the rights to Oswald the Lucky Rabbit back and has used him in both Epic Mickey one and two, a popular video game.
Jumping back to the hats, yesterday Disney announced that the very popular Oswald the Lucky Rabbit hats would be coming to Disneyland and Walt Disney World as merchandise. This time they wouldn't be themed to Epic Mickey, but rather just to Oswald. Disney has released a picture of the hat(as seen above).
Disney also shared with us that the hats wouldn't be the only pieces of merchandise to feature Oswald. He will also be seen on Vinylmations, Pins, and Apparel. This new merchandise line will be available starting October/early November says the Disney Parks Blog.
What do you think, could Oswald slowly be making his way into the parks? Maybe a meet and greet character or attraction? You will never know what Walt Disney Imagineering is dreaming up.